martini billboard moscow

Photo Credit: Captain Chaos (Flickr)

Martini really gets the message across to hard drinking Russians with an enormous billboard erected in Moscow. Compare the size of the cars at the base of the sign to get a feel of how large this sign is. Incredibly, behind the sign is a building to which the sign is attached, covering most it. Maybe the building was ugly anyway?  Too bad for the people inside the building wanting to look out.

Not only is Martini advertising here, but Russia’s largest gas company, Gazprom also has a huge sign on the top.